***For Immediate Release***
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US-BASED GENRE-BLENDING MUSIC ARTIST, STARITA REACHES ACROSS BORDERS ON A VIRTUAL COLLABORATION WITH INDIAN INDIE ARTIST PRATIKA GOPINATH OF EASY WANDERLINGS AND MUSIC RENAISSANCE MAN, ROBIN APPLEWOOD; RELEASING THE FIRST SINGLE ENTITLED “CHANGING” OF NEW AGE ALBUM ON NOVEMBER 18TH, 2020 …
Photography/Cover Art Direction Credit: Tam Starita
‘One of electronic music’s rising stars just so happens to be a Southern boy at heart. Mississippian Starita has wowed international crowds with his innate knack for blending acoustic instruments into an electronic song, which he argues is indicative of his roots.’ – PopMatters
“Changing” is the first single release from Starita’s new avant-garde, ambient, new age album, “The Wake Up Call”; a body of work that expresses his journey of introspection across the various stages of the human experience (from openness and curiosity in childhood to pain, closure, resistance, and darkness in adulthood), leading to awareness, acceptance, and awakening on the search for peace and freedom. Due to the reflective nature of the message, “Changing” is the most open and approachable song on the album. While this neo-classical and ambient soundscape direction differs from his previous releases, Starita’s signature sound blending resonates clearly on this track and album, as he masterfully combines acoustic and electronic elements using analog synths and sound design. This is also a well-matched global virtual collaboration between US and India artists; featuring the soulful and jazzy vocals of Pratika Gopinath, lead vocalist of the group, Easy Wanderlings of Chennai, South India, guitarist and musical renaissance man, Robin Applewood, of the San Francisco Bay Area, US, and genre-blending artist, Starita, also residing in the San Francisco Bay Area, US.
“The basic premise agreed upon by all of the collaborators for this track and album was to allow the song and its elements to flow together naturally with no force from the mind; letting the heart lead. As a result the song, in a sense, wrote itself,” says Starita. “It started with Robin Applewood who channeled the guitar part masterfully; played on an old classical guitar that was left to him by a close deceased friend. Since it has the original strings that came with the guitar, there was an inherited energy, meaning, and vibe to the sound, even though most would say that the strings are dead or need to be changed.” Starita expanded. “I wanted the guitar piece to create a pillowy bed of clouds with layers of arpeggios that could be expanded upon,” Applewood added. “From this, I built electronic elements around the guitar piece, leading to the theme of the song. As this all evolved from a natural flow state, I invited Pratika Gopinath to collaborate as the vocalist after hearing her performance with Easy Wanderlings through Rolling Stone India. I was blown away by the purity, soulfulness, ease, and spirit of her voice. Nothing about the collaboration and making of this track was planned. This container allowed us to effortlessly unleash the uniqueness and qualities that are within each of us as distinctive artists… to create music that is pure, interesting, and honest.” Starita concluded.
“After listening to the opening track on this album, I want the listener to close their eyes and sink into the song. Instead of thinking about their opinions of it, I want them to feel the song, take note of where the song takes them, and be in the moment. Music is powerful in that it offers us the opportunity to feel instead of think, yet we often don’t allow ourselves to do so. As this track is called ‘Changing,’ and is about the journey of new beginnings, it’s the perfect opportunity to try something NEW.” says Gopinath.
Starita’s “Changing” is available across all digital service providers on Wednesday, November 18, 2020.
Starita, is a Mississippi born, 2-time GRAMMY®/Latin Grammy recognized multi-talented producer, songwriter, and artist whose work spans a multitude of genres. His work and unexpected collaborations with Childish Gambino, A Tribe Called Quest, Madame Gandhi, Rebelution, Los Amigos Invisibles, Michael Franti and Spearhead, and many others, offer a unique genre blending style incorporating electronic elements blended with live instrumentation that stems from his deep roots in electronic, ambient, classical, and new age music. Fans are often pleasantly surprised by the unexpected outcome; an out-of-the box production resulting in a lush yet complex soundscape.